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Is this thing on?

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Summary
I haven't written a blog post before, but I'm told that writing is easy if you write about your passions. So let me discuss why I founded AppDynamics. I began the company because I saw a gap that I wanted to fill.

I haven’t written a blog post before, but I’m told that writing is easy if you write about your passions. So let me discuss why I founded AppDynamics.

I began the company because I saw a gap that I wanted to fill. The world is host to countless thousands of applications, and an almost equal number of people wanting to help IT professionals manage those applications. But somehow, no one ever made managing application performance easy. It was always difficult, complex, and costly.

In addition, most application performance companies were quickly falling behind the times. You may have heard the expression that “nothing dates like science fiction”–it’s easy to look at a science fiction film and instantly know when it was made. Similarly, application performance solutions quickly lose their luster if they’re not constantly adapting to the changing IT environment. What I knew was that distributed applications were becoming more, not less common–and that SOA, virtualization, and the cloud were becoming ever prevalent. Traditional monitoring companies couldn’t keep up with the demands of these new environments.

I wanted to start a company that brought relief to IT professionals who were still on the front lines, managing application performance, but no longer had tools equipped to do the job. I wanted to make managing a complex application as easy as reading a Google traffic map. I wanted to give them the ability to not only monitor application performance, but also find and fix root-cause problems. I wanted to combine traditional monitoring functions with the ability to orchestrate capacity in the cloud.

I won’t use this blog space to only talk about what my company does–I expect to discuss trends in the industry, issues facing IT operations and developers, and other topics that come to mind. But I will always circle back to the bottom line–simplifying the lives of IT professionals by making application performance easy.

Because if you’re supposed to write about your passion, then that is my passion.