AppD Global Tour Amsterdam: Do You Want To Be An Agent of Transformation?

On Wednesday 28th November, AppDynamics’ Global Tour will land in Amsterdam, where we will be hosting more than 100 technologists for an incredible day at Hotel Arena. Delegates will all have one thing in common: The aspiration to become an Agent of Transformation – a new breed of technologist, primed to drive innovation and enable companies to thrive in the face of rapid technological advancement.

This event is a must-attend for anyone wanting to accelerate the success of the businesses they work with, and their personal careers. We have just a few tickets left, so it’s time to decide if you can afford not to attend. You can register now.

Here’s what you can expect to learn at the event:

A rallying call starts the day

The day will kick off with a keynote from two of AppDynamics’ leading figures in Europe.

To start, John Rakowski, former analyst with Forrester Research and currently AppDynamics’ Senior Director of Technology Strategy, will share his personal perspective on how applications are transforming our world and the intrinsic role of real-time business and application performance in today’s modern enterprise.  

EMEA CTO, Firaas Rashid, will lean on his extensive experience with enterprise leaders and explain why 250 milliseconds is a metric that matters. He’ll also share examples of AppDynamics customers who are rising to the challenge of becoming Agents of Transformation.

The keynote will be followed by a customer case study, presented by Vagn Nielsen, Consultant at YouSee, a Danish telecommunications company. Many of us enjoy video on demand through a set top box, but probably don’t appreciate the many dependencies behind the scenes. Vagn will explore how AppDynamics helped YouSee master the complexity of microservices, IOT and much more to deliver an optimal user experience.

Grab a bite and visit the Tour booths

After a packed morning agenda, the lunch break will provide a chance to refuel and reflect. What’s more, there will be a range of booths to visit where you can dive a little deeper into the technology, talk to the experts, ask for a demo, and visit our sponsoring partners:

  • A Quint company, Paphos supports enterprises in designing and operationalizing their digital transformation. By challenging the status quo and connecting people, process and technology, Paphos accelerates digital and organizational transformation.
  • Valori is a full service test organization with full stack testing professionals. Combining AppDynamics expertise with an established CI/CD philosophy, Valori’s mission is to transform organizations and successfully implement their innovations.

And if the morning session piqued your interest in becoming an Agent of Transformation, then you can visit our dedicated booth to learn more. You’ll have the chance to learn about the critical role of Agents of Transformation, find out more about the different technology types in your IT team, and take an online assessment to find out which of those technologists you are! You’ll receive personalized and practical advice on how to start your journey to becoming an Agent of Transformation.

Sessions for all technologists

The afternoon agenda is packed with great sessions, kicking off with a session on how to “Unlock The Power of Real-Time Performance Data with Business iQ” from local Sales Engineer, Marc Van Den Akker. Marc will show how application performance can be correlated with business performance, arming you with data about the customer experience to drive strategic conversations with the wider business.

AppDynamics’ Hans Wallentin will be hosting one of the best received sessions of the AppD Tours to-date, “Top Tips for AppDynamics Adoption Success”. If you want to know how to configure Business Transactions, set up role-based access control or simply show value to the business faster, then this is the session for you.

John Rakowski returns to the stage to talk about “APM In The Next 5 Years.” The market has seen tectonic shifts in direction over the last 2-3 years and will radically evolve even further into the following decade. In this session, you will:

  • Learn about new directions the industry is taking with AIOps and machine learning.
  • Discuss the shifting nature of an IT Operations role within organizations.
  • Get key predictions around themes such as cross-stack visibility and why context truly is king.
  • Hear John draw on his deep APM experience to share insights that will help you navigate the next key steps in your career.

Next up, Erwan Paccard, AppDynamics’ Director of Technical Strategy, holds a ‘fireside chat’ with Dennis Eijkelenboom, Transformation Lead, Infrastructure and Platform, at leading Dutch telecommunications provider, KPN. Dennis will share his thoughts on how AppDynamics has enabled data-driven DevOps at KPN. He’ll also share why the ‘M’ for ‘Measurement’ in the DevOps CALMS model is especially important to KPN, and how each release utilizes insights from AppDynamics to support frequent, high quality releases.

The final session of the day will focus on ‘MTTR,’ but probably not in the sense that you’d expect! MTTR at AppD Global Tour stands for ‘Mean Time To Relax.’ This is your chance to extend your network, exchange views with colleagues and peers on the day’s learnings, and ask questions of the many AppDynamics technical experts who will be presenting at the booths.

There’s Still time to make the last European AppD Tour of 2018

Amsterdam is our last stop of the AppDynamics’ Global Tour Series for 2018 and a great opportunity to learn how AppDynamics can help you on your journey to becoming an Agent of Transformation.

Whether you’re a prospective AppDynamics customer, a seasoned technologist, or simply interested in how applications can impact business performance – this is a must-attend event. So if you weren’t able to make the events in Stockholm, London, Paris or Frankfurt, there are still a few spots left for this free event. Secure your place now by completing the simple registration form here.

We look forward to seeing you in Amsterdam!

Voices of Unified APM—Part 1

Application performance monitoring or APM means a lot more to companies today than just identifying and resolving application errors. IT leaders attending AppDynamics’ Global Tour in San Francisco, Minneapolis, New York, and Dallas described how APM has evolved into unified monitoring and become a kind of central nervous system for their companies, keeping track of changes in their environment from one millisecond to the next and monitoring not just applications, infrastructure, and end users, but key business metrics as well. In addition to sharing stories about how their use of AppDynamics has driven increased IT efficiency, more reliable code releases, successful cloud migrations, and closer collaboration with business partners, our customers also talked about how they expect machine learning and artificial intelligence will play growing roles in their businesses in the future.

In this four-part series, we share excerpts of the discussion as it unfolded around the country. Just as the stories told by our customers show how unified monitoring is helping them transform their businesses, so can unified APM help other organizations as they shift to the cloud, adopt new architectures and development models, and look to incorporate machine learning and AI into day-to-day operations.

Getting Started with Unified APM

Companies have traditionally deployed APM solutions in their production environments to gain a deeper understanding of application performance, and this continues to be true today. Many of AppDynamics’ customers said they first turned to a unified APM solution because other monitoring tools were failing them. Their environments were too complex and required too many monitoring tools. Correlating information about a performance issue took too long and often failed to reveal the root cause of the problem.

“I need it right now!”

Dentegra, the leading dental insurer in the United States, first deployed AppDynamics in response to a problem in production they could not diagnose. “It was like, ‘I need it right now!’” said Sai Adivi, director of IT enterprise applications and DevOps, Delta Dental of California. “I just plugged in AppDynamics in production and within 15 minutes we were able to find the root cause.”

The problem stemmed from a recent virtualization project, Adivi recalled. “In relation to that, while we were at it, we found two more memory leaks.” They had been there, Adivi guessed, since the product was built five years earlier. After that, Adivi didn’t need to sell AppDynamics to his CIO. “From there, we began investing heavily in AppDynamics,” he said.

Ease of deployment

Ecolab, a global supplier of water, hygiene, and energy solutions headquartered in St. Paul, Minnesota, wanted a more effective monitoring solution that didn’t require additional headcount. AppDynamics’ combination of unified monitoring and hassle-free deployment sealed the deal.

“The ease of deployment of AppD was the biggest factor,” said Sandeep Chugh, senior application lead, Ecolab. “We were not looking for something for which we would have to hire a specific person. We were also really excited that you could get synthetic data, monitoring data, and Business iQ data in one place.” Right out of the gate, Chugh was pleased to see the barriers preventing communication come tumbling down. Without a clear-cut way to identify the source of an issue, engineers had been shifting blame. With AppDynamics, people began taking responsibility, he said.

A troubleshooting challenge

Q2ebanking, which provides digital banking services and is based in Austin, Texas, needed to ensure the quality of their customers’ online experience remained high. But a lack of visibility into distributed applications was foiling the efforts of the operations team. Customers were reporting problems that IT could not recreate. “As every IT professional knows, the most fun problems to troubleshoot are the intermittent ones,” said Jacob Ramsey, Q2ebanking’s AppDynamics administrator.

Deploying AppDynamics finally brought relief. “With AppDynamics I could pull up a flow map and see right away that the VPN between the Dallas data center and the customer had gone down,” Ramsey said. At that point, fixing the problem was as easy as calling the networking guy and sharing the flow map with him. “Whereas before you were talking about a war-room scenario,” Ramsey said. “You’d have a networking guy, a storage guy, a database guy, and they’d all be saying, ‘No, the problem is not here. It is probably over there.’”

“It’s not hype”

Iain MacKenzie, vice president of performance engineering at Moody’s, the venerable provider of credit ratings and risk analysis, said the benefit of being able to drill down from a list of Business Transactions or a visual flow map using AppDynamics, is extremely powerful. “When we hear of slowness or instability, we go straight to AppDynamics,” MacKenzie said. “Not only are we able to identify a slow transaction whether it is in the backend or front end, but we can get to the line of code within seconds. I’m not a salesperson, I’m just a user, and it’s not hype. It’s quite frankly the reality in many cases.”