Mobile Archive

The Forgotten Mobile Optimization Factor

Back in the early days of the modern smartphone era (in the ancient times of 2007) the business of building a mobile application was pretty simple and straightforward. A developer (or two or three) got together because they had an idea. They wrote the app (usually starting with a relatively simple first ...Read More

Good to Great: The eCommerce Metrics that Matter in 2016 [Webinar]

  Question: when was the last time you stopped by the store to plan out your shopping? Now, when was the last time you opened the store’s website or mobile app to plan your shopping? It’s more than likely your consumers are reliant on your software applications, rather than your storefront, to ...Read More

Understanding the Customer Journey with User Session Tracking

From the C-level on down throughout enterprise organizations, whether a disruptive start-up or an established Fortune heavyweight, companies are focused on digital innovation of new products and services and digital transformation of long established product lines, services, and processes. Key to these innovation and transformation initiatives is a laser focus on all ...Read More

Mobile World Congress 2016: Are you prepared?

The official theme of this year’s Mobile World Congress event is, perhaps somewhat obviously, “Mobile is Everything.” While this theme may come across as both reductive and self-congratulatory from an event that is dedicated to everything remotely related to the mobile industry, the fact of the matter is that mobile is indeed ...Read More

Top 7 Blogs from 2015

Wow, what a year! We know everyone is extremely busy, and maybe, just maybe, you weren’t able to read all of the blogs we produced throughout the year. It’s ok, we forgive you. Don’t worry, you’re in luck. We’ve decided to roll-up all of our most popular blogs for you so you ...Read More

Running your Best Holiday Season with AppDynamics

Online shopping is one of the biggest drivers of revenue and customer loyalty for the retail industry, especially during holiday season. However, preparing for the holidays comes with its own requirements for stakeholders as well. Any potential downtime or system crashes can directly impact a customer’s experience, and therefore the bottom line ...Read More

Franken-Monitor Visits a War Room [COMIC]

Having silo’d monitoring toolsets will often provide more trouble than they’re worth. All too often, monitoring tools don’t work well together, provide conflicting data, or just simply can’t diagnose the problem. In a War Room scenario — where people from the database team, servers, developers, IT operations, and anyone else involved — ...Read More

The Catch 22 Between Revenue, Content, and Performance

A recent Wall Street Journal article discussed the challenges that online content publishers have in monetizing their content as more and more user traffic shifts to mobile devices from traditional desktop/laptop computers/browsers. Data from Mary Meeker’s 2015 Internet trends report in particular shows that the time adult users in the US spend ...Read More

Mobile User Experience, the Real 2015 Internet Trend

In her annual report for KPCB back in May, Mary Meeker cited a number of trends, statistics and metrics that show the increasing importance of online activity such as the growth in internet users to 39% of the population globally, the growth of mobile phone users to 73% penetration of the population globally ...Read More

What’s involved in adding Mobile Real-User Monitoring to a mobile application?

At some point, your enterprise is going to realize that it has to get serious about improving the performance/quality of your mobile applications. There’s a lot of confusion/misunderstanding about what’s involved in monitoring performance of mobile applications. In this blog I’m going to describe the overall process of what it takes to ...Read More