Mobile Archive

How to Build & Support a 5-Star Mobile App: Using Key Metrics to Optimize Mobile App Strategy [VIDEO]

DAU, MAU, crashes, stalls? Which metrics should you be analyzing to optimize your mobile app? In the fourth part of our video series, How to Build & Support a 5-Star Mobile App, we debate which metrics and KPIs should you look towards more measuring the success of your app? Obviously, the overarching metric you ...Read More

How to Build & Support a 5-Star Mobile App: Ensuring Quality of the Mobile Application Experience [VIDEO]

In the third part of our video series, How to Build & Support a 5-Star Mobile App, we start discussing the importance of the user experience with a mobile app. Obviously, app store ratings play a large role in driving downloads and ultimately the success of your app. How can you create a coveted 5-star ...Read More

How to Build & Support a 5-Star Mobile App: Identifying Mobile Opportunities [VIDEO]

In our second video installment of the How to Build & Support a 5-Star Mobile App, we delve into the use cases where the mobile form factor is best leveraged. If you haven’t seen the first part of the series, Mobile Application Strategy, check it out now! Jonah Kowall, John Rakowski, Kalyan ...Read More

How to Build & Support a 5-Star Mobile App: Mobile Application Strategy [VIDEO]

Recently, I sat down with John Rakowski, Jonah Kowall, and Kalyan Ramanathan to discuss the strategy and planning behind building and supporting a 5-star mobile app. It was a lively discussion given their previous experiences with Forrester, Gartner, and Crittercism, respectively. They all came into the panel with diverse opinions, which led to some ...Read More

3 Ways to Deliver 5-Star Mobile App Performance

Smart mobile teams know that delivering a 5-star app is more than just finding a good business use-case and designing an app with wow experience; it’s also about ensuring amazing app performance. Apps that perform well will engage the customer — poor app performance is a sure fire way to lose the ...Read More

5 Steps to DevOps Success with Application Analytics and BizDevOps

In my last blog, I talked about how the process of BizDevOps is emerging to utilize DevOps practices that further drive the overall business agenda and how a business transaction can be that common language for collaboration between Dev, Ops, and Biz. DevOps is an approach that improves collaboration among Dev and ...Read More

Bugs: The Secret Killer to 5-Star Mobile App Reviews

Bugs. Once upon a time – and not so very long ago – that word had only one meaning: annoying little critters that crawl, sting, bite, and can generally make your life a misery. But in today’s modern technological age, the word bug has a new meaning: flaws in software applications. Though ...Read More

Radio to TV, now Web to Apps: Creating Mobile Intelligence

This blog originally appeared on Wired Insights. Television was a new form of entertainment in the late 1920’s. Unclear how to optimize this new channel, many of the first television stations treated TV the same as radio. Time proved that TV was a completely different experience and changed the way people consumed ...Read More

The traditional bank manager returns – to our smartphones with Apple Pay

Monday’s availability of Apple Pay will expedite people’s daily reliance on technology. It brings easy-to-use banking technology into the hands of every person – meaning in future, we’ll just grab our phone on the way out of the door, not stopping to worry about our wallet or purse. We have always relied ...Read More

Getting started with iOS using Swift and AppDynamics

It is no secret the mobile application market is continuing to grow at impressive rates with over 25% of the internet now being consumed from mobile devices. If you are only doing business on the web you are leaving a massive audience behind. The audience just got a bit easier to reach ...Read More